Let's Wander | Quebec Invites Travelers to 'Winterapy'. A Mindful Way to Explore the Cold.
This November, Bonjour Québec launched a new campaign dubbed 'Winterapy' — an experiential travel concept built around wellness, nature, and mindful winter immersion.
Instead of trying to fight the cold, Winterapy leans in: guided forest walks, snowshoe meditation, “fire lit” village cafés, and slow‑paced cultural rituals aimed at soothing both body and mind. It’s an invitation to see winter not as something to endure, but as a season to experience deeply.
"After a day of winter activity, the body is deeply relaxed and ready for rest. Crisp air and natural exertion promote deep, restorative sleep — so you wake feeling refreshed. Muscles recover faster, minds reset, and we greet each morning ready to explore more spectacular winter vistas. Just taking each frosty day as it comes is nature’s own sleep aid."
Winter Sport Activities
Downhill Skiing | Snowboarding | Ice Fishing | Snowmobiling | Cross-country Skiing | Snowshoeing
Dogsledding | Ice Skating | Sliding | Climbing | Biking
